content strategy

Animation is the answer!

By |2019-09-16T15:12:20+01:00September 16th, 2019|Blog|

Today we will focus on why animation is the answer to a variety of social ethical communication opportunities and problems. Storytelling using animation sets you apart when contemplating topical social responsibility themes that focus on value, experience and sustainability. Animation is a great way to demonstrate what your organisation stands for and start relating to

How aligning company culture will support our communities

By |2019-08-15T09:20:19+01:00August 14th, 2019|Blog|

In our last blog, we talked about how being purpose-driven has a positive effect on our business and our stakeholders. This month, we will share how aligning our company culture will in turn raise our visibility within our communities. It all starts internally, by taking responsibility for our own lives and becoming aware of our

How purpose has a positive effect on our business

By |2019-07-04T10:07:46+01:00July 4th, 2019|Blog|

Last month, we discussed why social responsibility matters, and this received a great response from readers. Today, we will look at how being purpose-driven has a positive effect on our business and our stakeholders. So, why should our business do more to support the community around us? In the same way that none of us

Why having a video marketing strategy is vital

By |2018-08-09T11:09:42+01:00October 24th, 2017|Blog|

It's well-known that people respond better to video than online text and, with more and more businesses looking to integrate video into their marketing strategy, I thought it might be useful to share what I’ve learned when working with clients who are new to video : Those new to video often take a prescriptive