About Victoria Hart

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So far Victoria Hart has created 34 blog entries.

How to appeal to the senses and attract your ideal client using video

By |2018-08-09T14:56:17+01:00April 12th, 2018|Blog|

Despite the April showers (and we’ve had more than our fair share lately), the season of Spring also invites a wave of fresh new sights and smells as nature awakens from a winter-long hibernation. We use our five senses every day without even thinking about it. We learn through our senses as they create

How does mindful storytelling help to build more meaningful relationships?

By |2018-08-09T14:57:59+01:00March 6th, 2018|Blog|

Last month’s theme of emotional intelligence continues into ‘Mindful March’. Reaching your audience is all about creating a relationship, yet with increased use of social media marketing over face-to-face interaction, stakeholders need to be able to identify with you. Specifications and a recitation of facts won’t help your audience care, an emotional connection will.

Emotional intelligence in Business: What’s the connection?

By |2018-11-27T12:15:24+00:00February 12th, 2018|Blog|

With February's arrival of the date most associated with love – Valentine’s Day, this month’s blog topic is inspired by an event I attended recently about, ‘Wellbeing in the Workplace’, which focussed on workplace engagement and emotional intelligence. While some regard Valentine's Day as a “Hallmark holiday,” it can be a good reminder that

New Year, New You! Why should you kick start 2018 with video?

By |2018-11-27T11:49:48+00:00January 8th, 2018|Blog|

Happy New Year to you! With the New Year upon us, many of you will have made resolutions to shape the new you. That might mean to eat more healthily, to exercise more, to show more love and gratitude; but what about your business?What new marketing strategies will you put in place and why you

Why having a video marketing strategy is vital

By |2018-08-09T11:09:42+01:00October 24th, 2017|Blog|

It's well-known that people respond better to video than online text and, with more and more businesses looking to integrate video into their marketing strategy, I thought it might be useful to share what I’ve learned when working with clients who are new to video : Those new to video often take a prescriptive

Documentary on Amazon Video

By |2018-08-09T14:44:43+01:00August 24th, 2017|News|

We are delighted to announce that Amazon have acquired our independent documentary film, Magic In Our Hands, which is now available on their Video Platform both in the UK and internationally. This was a collaboration with Professor Claudia Orenstein from Hunter College, New York. Claudia was interested in exploring women in Indian puppetry and

Why brands should integrate the cinemagraph into their marketing strategy

By |2018-08-09T11:11:32+01:00March 7th, 2017|Blog|

A new video marketing format is born! Have you heard of the cinemagraph? The word "cinemagraph" stands for part cinema (moving image) and part photograph (static image). They are effectively, still images with seamless movement loops! This merging of static and moving image sparks interest and deeper investigation by the viewer, making them easy to

Following your Heart in Life and Business

By |2018-08-09T11:11:39+01:00February 16th, 2017|Blog|

Several years ago, I was invited to apply to become one of the Celebrity Producers on ITV’s This Morning. It was truly an amazing opportunity and a dream to work with a fantastic team and, the tempting glitz of TV glamour it would bring, also sparked appeal. At the time, I was also lucky to

How to get started with video for business

By |2018-08-09T11:12:35+01:00October 6th, 2016|Blog|

Long-term video strategy helps you plan and create content that will really serve your business. How you prioritise the video content you create should be driven by where you need to make the most progress. Is it increasing company awareness? Is it explaining your product or service? Is it demonstrating your uniqueness over your

How can you enhance your brand power with animated video marketing?

By |2018-08-09T11:13:23+01:00September 28th, 2016|Blog|

These days, advertising sales are being replaced by branded content. To truly succeed you need to commit to your audience and establish a unique personality for your organisation. That means, your personality needs to resonate with your audience. Your audience wants empathy, to know that you care about their problems and that you have

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